PRIVACY POLICY
This privacy policy (hereinafter referred to as the „Privacy Policy”) describes how your personal information is collected, used, and shared when you visit or make a purchase from www.biolab.ae (hereinafter referred to as the „Site”).
PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device.
In addition, when you browse the Site, we collect information about how you interact with the Site, including the information about particular web pages (subpages) or products that you view, as well as the information about websites or search terms that directed you to the Site (this automatically-collected information shall hereinafter be referred to as the “Device Information”).
We collect the Device Information using the following technologies:
1) “Cookies” – which are data files placed on your device or computer, frequently including an anonymous unique identifier. For more information about cookies and how to disable cookies, please visit http://www.allaboutcookies.org.
2) “Log files” – which are track actions occurring on the Site and collecting data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
3) “Web beacons”, “Tags” and “Pixels” – which are electronic files used to record information about how you browse the Site.
Moreover, when you make a purchase or attempt to make a purchase via the Site, we collect certain personal information from you, including your name, billing address, shipping address, payment information (including credit card numbers, pay-pal account details), e-mail address and phone number (hereinafter referred to as the “Order Information”). When referring to the “Personal Information” in this Privacy Policy, we are referring to both the Device Information and the Order Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
In general, we use the Order Information that we collect to fulfill any orders placed via the Site, including processing your payment information, arranging for shipping and providing you with invoices and/or order confirmations.
In addition, we use the Order Information to:
1) Communicate with you;
2) Screen our orders for potential risk or fraud;
3) When in line with the preferences you have shared with us – in order to provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud – which includes in particular your IP address. More generally, we use the Device Information in order
to improve and optimize our Site – inter alia by generating analytics about how our customers browse and interact with the Site – as well as to assess the success of our marketing and advertising campaigns.
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information under terms set out above. We also use Google Analytics to help us understand how our customers use the Site.
For more information about how Google uses your Personal Information, please check: https://www.google.com/intl/en/policies/privacy/. Please, be advised that you can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information in order to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive or to protect our rights in other way.
BEHAVIOURAL ADVERTISING
As set out above, we use your Personal Information to provide you with targeted advertisements or marketing communications that, as we believe, may be advantageous to you.
For more information about how targeted advertising works, please visit the Network Advertising Initiative’s educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
Please, be advised, that you can opt out of targeted advertising by:
FACEBOOK – https://www.facebook.com/settings/?tab=ads
GOOGLE – https://www.google.com/settings/ads/anonymous
Moreover, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we can see a Do Not Track signal from your browser.
DATA RETENTION
When you place an order via the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information. In this case, we will immediately delete this information, unless the provisions of generally applicable law provide otherwise.
MINORS
The Site is not intended for individuals under the age of 18.
CONTACT US
For more information about our privacy practices, if you have any questions in this regard, or if you would like to make a complaint, please contact us by sending e-mail to: office@biolab.ae or via mail using the details provided below:
AL KHAIMAH BUILDING II, F21-124, Al Barsha First, PO BOX 211382, Dubai UAE